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Chapter 9 [Listing Agent]
Marketing
Promote your
auction
Signs
Advertisements
Video
Discover You
Tube
Multiple
Video Sharing Sites
Promote your auction
It is
YOUR responsibility to promote and advertise your listings. Buyers
will not know you are selling your listing at auction online unless
you let them know by promoting it. It is important that you
aggressively expose your listing using all marketing methods
available to you including signs, videos and newspaper ads in
addition to websites. Listings posted on other websites should have
a link to
Real Estate Price Negotiator included in the description
of the property.
Example:
TO MAKE AN OFFER/BID ONLINE VISIT:
REALESTATEPRICENEGOTIATOR.COM AND SEARCH FOR: 1235 ANY STREET.
HURRY! THE PROPERTY WILL BE SOLD TO HIGHEST BIDDER ON MARCH
15TH.
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Signs
Placing a sign on the property along with information
that the property will be sold online is one of the most
efficient ways of generating interest in your auction.
If you are not allowed to insert the information about
the auction on your company sign, place an extra sign promoting
only the auction. Curiosity will attract many buyers
who would not ordinarily show any interest in the property.
Example:
MAKE YOUR OFFER ONLINE TODAY!
This property will be
Sold to Highest Bidder
on Sunday at
8:00 p.m.
www.RealEstatePriceNegotiator.com |
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Do not try to describe every detail of your property
in your advertisement. The purpose of the advertisement is to get
the reader's attention and invite them to go online, or call
you for more information.
Don't guess the starting price. You will not obtain
the price you show in your ad, no matter what it is. The market will
conclude the fair price for every property offered for sale and that
fair price will be far above the starting price. Don't take any
risks; let the market set the price!
Copy our
ad!
BUY
THIS PROPERTY
ONLINE!
1235 Any Street - unique 3 bedroom, 2
bath ranch with 2 car garage, full finished basement &
private backyard.
OPEN HOUSE: Sat.
& Sun. 1-5 p.m.
The bidding will end
on Sunday at 8:00 p.m.
OPENING PRICE -
$149,500
For more information call:
111-123-4567 or go
to: www.RealEstatePriceNegotiator.com
John Brown, Sales Rep. ABC Realty Ltd.,
Brokerage |
This ad will work in almost any format. It is clear and it does
the job. Simply substitute your information (marked with yellow
color).
As advertising media continually change, the right place to
advertise keeps shifting too. You may decide to advertise in two or
more newspapers, just to be on the safe side.
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Video
Use video to generate traffic and escalate your sales.
Did you know that video direct response rates could be up to 600%
superior than printed advertisements? Just imagine what video online
will do for your business. Whether your objective is to generate
leads, appointments or sales, video is more effective than any other
medium. You most likely have heard of YouTube.com and a couple of
other popular directories including Video.Google.com, Video.Yahoo.com,
and iFilm.com. These video directories get MILLIONS of visitors
every single day! All you need to do is create videos of your
listings and upload them on free video sites.
The benefits of using video are endless...
It makes your advertising more professional and
informative.
It adds credibility to your real estate
business.
It increases the number of leads.
It increases
traffic to your Open Houses.
It increases your sales.
It
increases your commission.
It will save you a lot of advertising
money.
The list goes on and on...
Did you also know that posting a video on a sites like You Tube is
as simple as copying a small piece of text and pasting it on
your site? It is that simple! That would certainly give
you a huge advantage over any competition you have... right? Imagine
the huge increases in sales you can reap just by posting videos
of your real estate listings on the Internet. This is a very easy
way to generate traffic and increase your sales.
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Discover YouTube
The YouTube video website serves up over 200
million video clips per day, to millions of people just like you.
It's true...people are
flocking to online video sites in droves, and they are watching so
many videos, that even network television is worried that they'll
become obsolete. It's so wonderful because barely any marketers
really know how to use it as a promotional method.
Simply
put, creating one video promotion today can potentially get you
hundreds of thousands of visitors to your websites in the future...
And it's totally free because these sites pay for all of the
bandwidth, hosting and traffic to your video promotion.
And that's why it's important that you learn about
this new medium today... so that you can take advantage of it and
advertise your listings and services with short video clips, without
paying any fees per viewer (Before it gets played out like all the
other website promotion tactics).
But Creating Those
Promotional Videos And Learning How To Optimize Them To Get
Thousands Of Views Is The Hard Part...
It could take you years and can cost you a small
fortune to figure out just the right video creation and promotion
techniques that make some online video promotions work - while
others flop.
But instead of knocking yourself out trying to
come up with just the right video promotion strategy, you can now
have it inside a new eBook called:
Viral YouTube
Traffic!
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Multiple Video Sharing Sites
You can get even more exposure, by uploading
your videos to multiple video sharing sites. Unfortunately, uploading videos to multiple video sites
manually IS VERY TIME CONSUMING!
There are many programs offering this service, but if you
are serious about using video sharing sites to drive traffic to
your listings and to your website, we highly recommend checking out
Video
Upload Pro
What does this Video Upload Pro do?
Video Upload Pro takes videos that you have created, and submits
them to many video sharing sites. As you may, or may not know, You
Tube is not the only popular video sharing site, other video sharing
sites like Yahoo Video and iFilm.com get thousands of visitors
that are ready to watch your video. This tool saves you hours upon
hours of boring work submitting videos.
Video Upload Pro is a Windows desktop software that uploads your
video files to more than 22 multiple video sharing sites
AUTOMATICALLY!
Take a peek at how easy it is to use:
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Click
on the banner to go to the auction site
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